A BUYcott is, in simple terms, the opposite of a BOYcott. Whereas both actions are a concerted effort to effect positive changes in the ways a business operates, the latter is punitive, i.e; strict non-patronage and non-promotion, while the BUYcott is actively enhancing and sustaining via a commitment to the practice of Preferential Patronage.
The Members of The Susquehanna Valley Ethical Society believe in supporting our locally-owned and operated businesses by Preferential Patronage. In other words, we BUYcott them as much as possible.
Why is BUYcotting important? Locally owned businesses set the heartbeat of our communities. Time Magazine reviewed various reports by economic think tanks, all of which concluded that buying local goods and services has a profoundly positive economic impact on the health and prosperity of a community. To circulate money within our own towns keeps the local economy thriving. Thriving businesses create more demand, which in turn, need more workers on a local payroll, doubling the efficiency of the micro-economy. It helps to think of money like blood. When our money is spent in a big box store (Walmart) or chain restaurant (Appleby's) or siphoned away by mega online retailers (Amazon), the wealth of a community is bled dry. Circulating money within our own “body" is vital to keeping our economy alive. But this is not the only benefit.
Bringing more people into the climate of personal investment fostered by local commerce builds relationships and shapes the character of a town. More connected people are more accountable to a positive social climate and community service tends to be the natural outgrowth of this, and of undeniable benefit. Strong support for intra-community relationships and activities means fewer disenfranchised, isolated groups or individuals. People simply become invested in one another's well being and The Golden Rule takes on real meaning! When was the last time the CEO of Amazon asked you-- with sincerity-- how your child is faring as a new college freshman?
Additionally, the impact on our environment is greatly reduced when we are no longer providing enormous demand for items shipped and then trucked to us from distant places. Buying locally, you are not complicit in the greed-driven propagation of sweat shop labor and the unregulated pollution allowed overseas. Local goods are produced with accountability in mind. Your purchases are of higher quality and are backed up by a neighbor who has invested her reputation in her product or service. Foods prepared in her community-- for her community-- are purer, fresher, safer and more nutritious. The pressured WalMart automotive employee may not be as concerned with the value and safety of the tires he must sell you, as is the garage mechanic whose father and son business you have helped to promote for years.
Susquehanna Valley Ethical Society's members invite all Greater Susquehanna Valley citizens to engage in local Preferential Patronage, the BUYcott. Your shopping experience will be more personal, more unique, and of value to a multitude of people!